All terms
Distillery glossary
Direct-to-Consumer (DTC) Shipping
DTC shipping is the sale and shipment of spirits directly from a producer to a consumer, bypassing distributors and retailers. For spirits it is permitted in only a limited and changing set of states, each with its own rules.
Spirits DTC lags well behind wine and is governed state by state, with volume caps, licensing, age verification at delivery, and tax obligations that differ everywhere. Selling compliantly means applying the correct rule for each destination state at the moment of sale, which is why per-state DTC logic belongs in the system, not a spreadsheet.
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